One thing many of us struggle with is communication and how we persuade people to join our programs, convince leaders to give us resources, ask our boss for a raise….the list goes on and on for why we need to develop persuasive communications.
People have a gazillion things going on and you need to get them to WANT to get involved. This isn’t about trickery but rather people feeling called to action.
Today’s guest is Jeff Tippett, speaker, author, and entrepreneur. He considers himself a motivational teacher. That means he delivers actionable content with high energy and passion all while seeking out a heartfelt connection with his audience.
In 2014, Jeff founded Targeted Persuasion, an award-winning public affairs + communications firm, and has worked with renowned brands like Airbnb, The National Restaurant Association, The League of Women Voters, The League of Conservation Voters, plus others.
Jeff and I discuss how he defines persuasive communications, how using them has helped him personally and professionally, steps to building persuasive communications and his top tip for you to start being more persuasive. I love the honor of learning from someone outside of our field because we have to get out of our wellness silos to expand our knowledge base.
Not only has Jeff shared him wisdom on this episode but he’s teaching a masterclass for those that join my upcoming training, Next Generation Wellness: From Theory to Practice.
For links mentioned in today's episode visit https://redesigningwellness.com/